@article{Pimpa_2019, title={PHOTOGRAPHY TECHNIQUES FOR CREATING GOOD CORPORATE IMAGE}, url={https://conferaces.com/index.php/journal/article/view/6}, abstractNote={<p><em>The study aims to explore photography techniques for creating good corporate image; to develop shooting skill for personnel in the organization in terms of how to make composition attractive, interesting and can completely communicate with the readers</em>.&nbsp; <em>The news photo, as mentioned, must be able to exactly explain the content; and it is an evidence to confirm what is written</em>.&nbsp; <em>In addition, people frequently appeared in the photos can be recognized and revealed their personality as well</em>.&nbsp; <em>It can be said that a photo can well represent the letter</em>.&nbsp; <em>Consequently, the target group can learn more about the organization, leading to good image</em>.&nbsp; <em>Besides regular publication suggested to the target, a set of activities should be continuously conducted, for example, Corporate Social Responsibility </em>(<em>CSR</em>)<em>, which can make a positive image to the organization</em>.</p> <p><em>In summary, the learning and evaluation from KM among personnel, the target group is PR network, consisting 70 PR staffs</em>.&nbsp; <em>The sharing and suggestion from experts can help the non</em>-<em>skill people</em>.&nbsp; <em>The evaluation according to KM, having 30 questions, reveals that 38 out of 70 staffs get the full score of 5 </em>(<em>54</em>.<em>29</em>%)<em>; 26 get 4 </em>(<em>37</em>.<em>14</em>%)<em>; and 8 get 3 </em>(<em>11</em>.<em>43</em>%).</p>}, journal={International Conference "Actual Economy: Local Solutions for Global Challenges&quot;}, author={Pimpa, Jitkanya}, year={2019}, month={Jun.}, pages={36-39} }